Formula 1 has helped give Puma the hottest sneaker in the world.

PUMA launched its global basketball campaign, “FOREVER. FASTER – See The Game Like We Do” on October 18, 2024.This is PUMA’s ...

The streamlined, retro silhouette was among the three most sought-after products of the season, falling just behind the buzzy ...

According to recent Lyst data, Puma Speedcats have officially dethroned Adidas Sambas as the It-trainers of autumn/winter ...

According to Lyst’s The Lyst Index - a quarterly report where the world's biggest and most intelligent fashion shopping ...

Liverpool is reportedly set to receive a significant financial boost next summer. The Reds are expected to strike a lucrative ...

Miu Miu comes out on top, reclaiming the hottest brand title from Loewe with the Jonathan Anderson-led brand coming in second ...

They need to have a solid story and a strong point of view. We dare say that the sneakers you designed in collaboration with ...

This sneaker features a leather upper with leather lining, “Benito,” and “Leo” branding on the three stripes, Adidas’ rare ...

In an industry historically guided by intuition and creative vision, the rise of data-driven rankings like the Lyst Index ...

Rihanna and A$AP Rocky are both well known for their music, but they’ve made impressive names for themselves in the fashion ...